Chocolate for Kids! (If Your Kid is Suri or Maddox)

I was in the grocery store for the stars Whole Foods the other day because I had a few minutes to kill. While I was waiting for a cup of coffee (which, although organic and Free Trade, it tasted suspiciously like diner coffee), I noticed a list of activities the store was offering. The kids' sushi class sounded kind of fun, but what I really loved was the weekly "Value Tour" ("Free!") where a guide will take you through the store and show you the single apple value items the average Joe can afford. I mean, seriously, if you've got to take a tour of store to find out where the great bargains are, there's something a little wrong there.
I poked around the candy aisle to see what I could find, and I couldn't resist this bar of Organic Moo "Kids Chocolate" in the Milk Chocolate with Corn Flakes variety. Now you know how I feel about the Ritter Sport Cornflake bar; it is on my list of top three candy bars, so I was curious to see how this measured up.
First of all, let's address this "kids chocolate" thing. According to the package, the company's mission is to make quality organic chocolate with grains that kids will love. Fine. I can stand behind that. The bar is 2.7 ounces, which is bigger than your average candy bar (a Nestle Crunch weighing in at 1.55 ounces), but smaller than most higher-tier candy bars (the Ritter Sport is 3.5 ounces). The package says a serving is half a bar. So here's the deal: the bar cost $3.29. Yes, my friends. A "kids" candy bar for over $3. Who buys this stuff besides me? I'm all for organic and great quality, but Big Rock Candy Mountain will sink into the sea before I go paying that kind of money for a candy bar for the Sugar Baby.
The thing of it is, it wasn't really a great candy bar. It was okay chocolate with crispy corn flakes, but it couldn't hold a candle to the Ritter version. Next time I'll save my $3 (plus the $2 for crappy coffee) and wait for the Ritters to go on sale at Target for $2.50.