As the wrapper says, it's "Chocolate, Cocoa Crispies and Peanut Butter."
So much for my brilliant ideas. I haven't been this excited about a candy bar in a long time, because I used to LOVE Whatchamacallits before they went and messed them up with caramel. So now I have this baby sitting on my desk, haunting me. Easter can't get here fast enough. But you tell me: have you tried one? Whaddya think?
UPDATE: Several of you have asked where I found it. I looked at lots of places and finally found it at one Walgreen's (after visiting other ones). It was at the checkout counter.